Your theme is your site’s identity, and how you express yourself to the world, so it’s important to use one that’s the right fit. If you’re looking for a theme, how do you pick the Perfect One out of the thousands that are available? Once you find a theme, how should you test it? If you make themes, how do you make them great instead of just good? Get out your ruler, scale, magnifying glass, and hammer — we’re going on a measurement journey to explore criteria you can use to size up any WordPress theme.
